AI Search Optimisation (GEO) in Kenya
AI search optimisation, also called generative engine optimisation (GEO), is the work of making a business’s content easy for AI systems such as Google AI Overviews, ChatGPT, Gemini and Perplexity to understand, trust and cite. Nimus does this with answer-first pages, Kenyan facts and prices, complete schema markup and consistent brand signals.
Content and structured data that make AI assistants name your business when Kenyan buyers ask.
How We Do AI Search Optimisation (GEO) Differently
Buyers now ask AI assistants which supplier to use, what something costs in Kenya and how to choose. The assistants answer by quoting websites that explain things clearly, with specific facts and a trustworthy brand behind them.
We restructure your key pages so each question gets a direct answer in the first lines, add the schema that tells machines who you are and what you sell, publish an llms.txt file, and make your name, address and services consistent across the web. Then we check monthly whether the AI tools mention you.
Built for: Businesses that already have a website and want to be named when buyers ask AI assistants for recommendations.
Investment: From KES 30,000 a month, usually combined with SEO. Exact written quote after a free call.
What You Get
- AI visibility audit across ChatGPT, Gemini, Perplexity and AI Overviews
- Answer-first rewrites of key pages
- Organization, Service, FAQ and Article schema
- llms.txt and AI crawler access settings
- Entity consistency across directories and profiles
- Monthly AI mention tracking
From First Call To Results
Four steps. You know what happens, when, and what it costs before we start.
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Step 1: Ask the machines
We ask the AI tools your buyers’ questions and record who they recommend today.
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Step 2: Restructure
Key pages rewritten so every question gets a clear, quotable answer with Kenyan facts.
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Step 3: Mark up
Schema, llms.txt and consistent brand data so machines understand who you are.
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Step 4: Track
Monthly checks of AI answers and branded search growth.
Read Before You Buy
Prices, benchmarks and the questions to ask, written for Kenyan businesses.
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See the serviceAI Search Optimisation (GEO): Questions We Get Asked
Straight answers. If yours is not here, ask me directly.
SEO aims to rank pages in Google’s results. GEO aims to have your content quoted or cited inside AI-generated answers. GEO builds on SEO, adding answer-first writing, structured data and consistent brand signals.
Yes. AI systems often cite smaller specialist sites that answer a question more clearly and specifically than big competitors, especially with precise Kenyan prices and details.
We run a fixed set of buyer questions through ChatGPT, Gemini, Perplexity and Google each month, record mentions and citations, and track branded searches and enquiries that report finding you through AI.
Start Your Project
Tell me where your business is and where you want it. I'll reply within 24 hours to set up a free 15-minute call.
