Email & SMS Marketing in Kenya
Email marketing is the use of permission-based email, and often SMS, to follow up leads, welcome new customers and bring past buyers back. Nimus sets up email and SMS marketing for Kenyan businesses: list building, automated sequences, newsletters and offers, measured on replies, bookings and sales.
Automated follow-ups and regular emails that turn enquiries and past buyers into repeat sales.
How We Do Email & SMS Marketing Differently
Most Kenyan businesses collect phone numbers and emails and never use them. A lead who did not buy today is often ready next month, and a past customer is far cheaper to sell to than a new one.
We set up the tools, add sign-up forms and lead magnets to your website, write automated sequences for new leads and new customers, and send regular newsletters and offers. SMS covers customers who do not read email, and everything follows Kenyan data protection rules.
Built for: Businesses with repeat buyers or long decisions: e-commerce, real estate, schools, clinics, training and B2B services.
Investment: From KES 75,000 a month as part of a content and ads plan. Exact written quote after a free call.
What You Get
- Email and SMS tool setup and list import
- Sign-up forms and lead magnets on your website
- Automated welcome and lead follow-up sequences
- Monthly newsletters and offer campaigns
- Consent and unsubscribe handling under the Data Protection Act
- Monthly report: opens, clicks, replies and sales
From First Call To Results
Four steps. You know what happens, when, and what it costs before we start.
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Step 1: Collect
Clean your existing contacts and add consent-based sign-up points.
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Step 2: Automate
Write the sequences every new lead and customer receives.
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Step 3: Send
Regular newsletters and offers your list actually wants.
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Step 4: Measure
Track replies, bookings and sales, then improve subject lines and offers.
Read Before You Buy
Prices, benchmarks and the questions to ask, written for Kenyan businesses.
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Works Best With These
Every specialist service plugs into the same lead system, so results are measured in one place.
Social Media Content That Sells (Content Marketing, Copywriting & Paid Ads)
Real graphics and video, not AI slop, plus Meta, TikTok and Google campaigns that bring leads.
See the full serviceFacebook & Instagram Ads
Meta campaigns with scroll-stopping video and proper tracking, so ad spend turns into WhatsApp chats and sales.
See the serviceTikTok Ads
Native TikTok video and Spark Ads that turn cheap Kenyan attention into tracked enquiries.
See the serviceEmail & SMS Marketing: Questions We Get Asked
Straight answers. If yours is not here, ask me directly.
Yes, especially for B2B services, e-commerce and anyone with repeat customers. Pairing email with SMS or WhatsApp reaches customers who check email less often.
Yes, with consent. The Data Protection Act 2019 requires a lawful basis, a clear way to opt out and careful handling of personal data. We set up consent and unsubscribe handling for you.
We choose based on list size and budget, commonly Mailchimp, Brevo or MailerLite, and connect it to your website and CRM.
Nimus email and SMS marketing starts from KES 75,000 a month as part of a content and ads plan. Tool and SMS costs are paid directly to the provider.
Start Your Project
Tell me where your business is and where you want it. I'll reply within 24 hours to set up a free 15-minute call.
